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Culture beats repeats: put more artists on TV to fill extra airtime in #Corona-shutdown

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Prof. Monika Grütters (Staatsministerin, Beauftragte für Kultur und Medien), Tom Buhrow (Vorsitzender der ARD), Dr. Thomas Bellut (Intendant ZDF)
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  1. Başladı 2020
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  3. Gönderilen
  4. Diyalog
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25.04.2020 23:31

Die Textbausteine wurden etwas umgestellt, um die Kernargumente gleich zu Beginn klarer herauszustellen. Inhalte und Forderungen blieben jedoch insgesamt unverändert.


Neue Begründung: The cultural **cultural mission of German public media is legally enshrined enshrined** in the Federal Broadcasting Treaty (Rundfunkstaatsvertrag, RStV). § 11 Section 1 of this treaty states an explicit obligation to “particularly offer contributions on culture”. [1]
This includes both the reporting on cultural events and a mandate for cultural sponsorship, i.e. to create cultural events themselves. In doing so, the entire spectrum of cultural diversity must be reflected. [2]
According to the latest figures from the Cologne Institute for Empirical Media Research (IFEM) for 2016-2018, the share of “Culture & Religion” in the content profile of Das Erste was 2.4-2.8%; that of ZDF 2.7-2.8%. By way of comparison: Sports most recently comprised 8.4% (Erste)/6.9% (ZDF), everyday/social affairs 6.8%(Erste)/15.0%(ZDF), fiction 35.4% (Erste)/36.4% (ZDF), and of these alone, thrillers/crime shows 10.8% (Erste)/24.2% (ZDF).[3]
As announced by the Federal Government we will have to cope with restrictions in public life for some time to come. When stages will be allowed to reopen is therefore marked with a big question mark. Formats **Formats developed to date for "Culture in Times of Corona" - much of which is only available in the media library, not broadcast on TV - focus again on the established names and genres. genres.** What is shown there is only a tiny fragment of what the German and European cultural scene has to offer. What we need now is not extended airtime for the well-known, but rather a broadening of the fragment.
Our artistic, cultural wealth is one of the things that make us a society. We cannot and will not do without it, not now and not in the future. A performing artist who cannot play in front of an audience loses more than financial income. He loses his livelihood, inspiration and energy.
**Please help to put more artists on stage despite Corona! And, by the way, as we television viewers enjoy varied entertainment in our homes, you as broadcasters profit from creative new impulses - in other words, a classic win-win situation.**
*Sources:*
[1] die medienanstalten, „Staatsvertrag für Rundfunk und Telemedien (Rundfunkstaatsvertrag – RStV), version 22. Rundfunkänderungsstaatsvertrag, in effect since 1. May 2019.(www.die-medienanstalten.de/fileadmin/user_upload/Rechtsgrundlagen/Gesetze_Staatsvertraege/Rundfunkstaatsvertrag_RStV.pdf)
[2] Wissenschaftliche Dienste des deutschen Bundetages, „Der Kultur- und Bildungsauftrag der öffentlich-rechtlichen und privaten Rundfunkanstalten“, Ausarbeitung WD 10-051/06.
[3] Krüger, Udo Michael, „Profile deutscher Fernsehprogramme 2018 – Tendenzen der Angebotsentwicklung zur Gesamt- und Hauptsendezeit“. In: Media Perspektiven 4/2019, Editor: Institut für empirische Medienforschung (IFEM), Cologne. (www.ard-werbung.de/fileadmin/user_upload/media-perspektiven/pdf/2019/0419_Krueger_2019-05-09.pdf

Unterschriften zum Zeitpunkt der Änderung: 35


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